Our salads go fork free
Posted on June 16, 2020In-line with Asda’s ongoing commitment to ‘Use less and recycle more’, we will be removing plastic forks from our salads and protein bowls.
This move will result in the removal of over 24.5 million plastic forks each year, equivalent of 41 tonnes of plastic!
As the warm summer weather approaches, salad lovers will be able to pick up their favourite fresh dishes at the same great price but without having to prioritise plastic reduction over their grocery decision-making, giving them even more choice when it comes to living sustainably.
“We are passionate about delivering our commitment to customers to use less and recycle more and this move marks the next step in our journey as we strive to commitment to reduce own-brand plastic packaging by 15% by 2021.
We know that customers like the ease of picking up salads and fresh produce on the go, but we know they are passionate about the environment plastic pollution, which is why we have made the decision to remove plastic forks so Asda customers don’t have to choose between living sustainably and shopping with ease.” – Kevin Patel, Director of Produce – Retail
Asda customers will be able to see the new packaging in stores from the 25th June.